Led an agile team of information architects, user interface writers and user researchers in the development of Walmart's mobile presence over a wide range of web-enabled devices. These initiatives included wireframing flows and functionality, visual design and style guide development as well as ethnographic research.
Oversaw the third-party design and development of the 2009 Walmart Electronics iPhone app.
Led a multidisciplinary team in the relaunch of the Walmart.com search and browse experience which included differentiated shelf presentations by category, multifaceted navigation and search disambiguation protocols. This resulted in a 34% increase in conversion which contributed to an overall 66% increase in revenue as compared with 2009.
Provided strategic input and visual design for store availability and inventory information systems for domestic and international platforms.
Applied experience as a filmmaker in the storyboarding of user scenarios and product visions, the creation and editing of instructional videos for help centers and the filming of ethnographic studies.
6 Linkedin recommendations
for this position
|